Gideon Adey, Audience Activation Director, Kinetic UK, to address OAC 2019

By M4G Bureau - April 25, 2019

Gideon Adey is involved in the automation of OOH transacting; the trailing of technologies and techniques from other territories and media industries to develop automated decision making in OOH buying

It’s now the EC going big on OOH to spread voting awareness

By M4G Bureau - April 24, 2019

The Election Commission leverages transit media such as Delhi Metro and DTC buses to urge citizens to vote

Coca-Cola Company bags exclusive naming rights for indoor multipurpose arena in Dubai

By M4G Bureau - April 23, 2019

Landmark deal puts Coca-Cola at the heart of the entertainment industry in MENA as the UAE’s first indoor venue is named the ‘Coca-Cola Arena’

Off-screen revenues from cinema advertising up 23.2% in 2018

By M4G Bureau - April 23, 2019

After a 1.5% decrease in 2017, off-screen revenues increased 23.2 % to $62,434,000 in 2018

DMRC initiates advertising bids for selected Red Line stations

By M4G Bureau - April 23, 2019

Exclusive advertising rights inside selected Metro stations on Line No. 1 Extn. (RED LINE) in DMRC Network will be given for 9 years

Team Signpost donates 48350 ML blood on World Hemophilia Day

By M4G Bureau - April 22, 2019

Signpost employees across Mumbai, Delhi, Kolkata, Chennai, Bengaluru, Pune and Nagpur offices participated in donating blood

Publicis Media India appoints Roopesh Pujari as Head Of Technology

By M4G Bureau - April 22, 2019

Roopesh Pujari comes with over 22 years of leadership experience in technology cutting across sectors such as BFSI, Manufacturing, Consulting, Publishing, Aviation/Airlines and Healthcare and including multiple Fortune 500 customers across the globe

Remi Roques, MD, Ayuda APAC to address OAC 2019

By M4G Bureau - April 22, 2019

Remi drives and implements the strategy for Ayuda Media Systems, by developing new opportunities, onboarding clients on the Ayuda software and attracting and retaining top talent

Grandesign unveils new entity for experiential biz

By M4G Bureau - April 22, 2019

Experiential marketing company rebrands as Grandesign Experiential post Talon acquisition

Srishti Communications bags sole rights at New Delhi Railway Station

By M4G Bureau - April 22, 2019

The ad rights have been acquired on the Pahar Ganj side of the station for a period of 5 years

Greenply-KKR’s high visibility presence at Kolkata airport

By M4G Bureau - April 22, 2019

Greenply announces association with KKR at the Netaji Subash Chandra Bose International Airport this IPL season

Tanishq celebrates ‘Swayahm’ in multi city campaign

By M4G Bureau - April 19, 2019

A mix of formats such as billboards, bus shelters and mall media has been used to garner maximum eyeballs

Havas Creative appoints Tracey Barber as Global CMO

By M4G Bureau - April 19, 2019

Barber will continue to be responsible for the UK Group, where she oversees both its creative and media agencies

BARC Week 15 impressions reach 15.47 billion

By M4G Bureau - April 19, 2019

Hindustan Unilever, Reckitt Benckiser India and ITC Ltd were the top advertisers in the week

Mumbai real estate firm joins the ‘Main Bhi Chowkidar’ bandwagon

By M4G Bureau - April 17, 2019

The private real estate company, Sai Estate Consultants Chembur Out Ltd, launches an online and outdoor campaign based on the current election campaign theme .