Tata CLiQ Electronics launches awareness campaign

By M4G Bureau - August 27, 2019

Partnering with Kinetic Worldwide, the brand executed a campaign to present the best of CLiQ and PIQ services offered through their app

Moving Walls acquires digital signage platform Quad42 Media

By M4G Bureau - August 27, 2019

The acquisition strengthens Moving Walls position as the leading Asian advertising technology provider in the OOH and retail media space

Hyperspace India appoints Sandeep Sawant as Associate VP

By M4G Bureau - August 26, 2019

With close to 2 decades of experience, Sandeep will contribute in expanding agency’s offerings, improvise on the existing services and develop Smart City solutions

IRCTC to have branding rights on Ahmedabad-Mumbai Tejas trains

By M4G Bureau - August 26, 2019

The trains will have 18 coaches and IRCTC will be authorized to allot permissions for advertisements inside and outside the coaches, including branding on the trains

Madison Media launches Datask

By M4G Bureau - August 23, 2019

It is an in-house data driven marketing and insights platform designed to identify and define personalized experiences at scale across creative, media and CRM

OOH Advertising up 7.7% in Q2 2019

By M4G Bureau - August 23, 2019

According to OAAA, year-to-date 2019 the OOH industry is up 7.0 percent, fueled by the highest quarterly growth the industry has experienced since 2007

Indore MC invites tender for Unipole & Lollypops on BOT basis

By M4G Bureau - August 23, 2019

The project structures, covering major locations of the city has been evolved in order to maintain the city infrastructure facilities

Aurelia ropes Disha Patani as its Brand Ambassador

By M4G Bureau - August 22, 2019

The Youth Icon will feature in brand’s upcoming collections and marketing promotions

SDMC invites tender for multiple formats

By M4G Bureau - August 22, 2019

Cluster & Individual set of unipole and toilet blocks tender are initiated by the civic body

DAN launches DAN Vision for Creative

By M4G Bureau - August 21, 2019

It is A sophisticated technology, endeavours to accurately present a visual heat map of effective elements of a creative and forecast the likelihood of its performance based on algorithms

Asheesh Malhotra to head Dentsu India Mumbai office

By M4G Bureau - August 21, 2019

With over 20 years of experience across leading agencies, he has been instrumental in building brands like Unilever, Mondelez , ICICI Prudential Life Insurance, and etc

OTT brands go all out at Bengaluru airport

By M4G Bureau - August 21, 2019

KIAB airport in Bengaluru has become a favourite spot for OTT brands like Netflix and Amazon Prime who are looking to tap a jet-setting audience for promoting their popular shows

Equitas Bank creates brand identity with Neon Technology

By M4G Bureau - August 21, 2019

Chennai-based Podhigai Ads India has executed innovation on neon technology for Equitas Small Finance Bank near Marina Beach

Vibgyor Media bags DOOH tender for Prayagraj Junction

By M4G Bureau - August 20, 2019

Formally known as Allahabad station is decked up with 66 digital display screens for advertisement and train running information

MTV adds flavour to show with content-based activation

By M4G Bureau - August 20, 2019

A group of people were kept inside a small house fabricated inside Lucknow mall