Foodpanda Philippines uses traffic, weather signals to run contextual DOOH programmatic campaign

By M4G Bureau - July 28, 2020

The campaign was executed by DOOH adtech company Moving Walls with Metropolis Media

AdMAVIN launches updated version of Mavin Media Monitoring application

By M4G Bureau - July 28, 2020

It is a real time monitoring and reporting application to get quick update on ongoing OOH campaign

Chandigarh civic body invites bids for bus queue shelters to earn revenue

By M4G Bureau - July 28, 2020

Chandigarh Municipal Corporation has come out with a new tender for the construction and maintenance of BQS on BOOT basis for display of advertisement in the union territory

Hephzibah Pathak promoted to Vice Chairman Ogilvy India

By M4G Bureau - July 28, 2020

Hephzibah’s journey includes heading Ogilvy's Mumbai office, appointment as Director on the Ogilvy India Board and her current role as Chief Client Officer, Ogilvy India

TOMI World launches program to promote local economy

By M4G Bureau - July 27, 2020

The DOOH player allows local merchants to list their businesses along with QR Codes, contacts, menus and all the information that is relevant to promote commerce

Chevrolet’s Noble ride

By M4G Bureau - July 27, 2020

An automobile giant transforms a truck into a blood donation center in order to offers a safe, practical and easily accessible option for blood donation amidst of pandemic

NEW BUSINESS OPPORTUNITIES IN THE NEW NORMAL

By M4G Bureau - July 27, 2020

The eBook provides graphic details of new business opportunities in banners, graphics, signages, and more

Gem Paints appoints DDB Mudra South as creative partners

By M4G Bureau - July 27, 2020

The agency will drive strategy and creative for the company in its journey of transitioning from a B2B to a B2C brand.

Non-metros expected to lead towards recovery faster than metro markets: EY Survey

By M4G Bureau - July 24, 2020

However, OOH media consumption will take longer duration to come in terms of pre-COVID scenario

Madison Media secures place in TOP 5 Independent Agencies of the Globe

By M4G Bureau - July 24, 2020

Madison Media has highest country market share of 11.1% amongst Top 10 leading independent agencies of the World

ABP News Network assumes new avatar as ABP Network

By M4G Bureau - July 23, 2020

In its new avatar, ABP Network will be expanding its offerings beyond news to allied spheres such as content creation, production, brand solutions, and more

DAN expands Soumitra Karnik's role; adds CCO - Dentsu India to his portfolio

By M4G Bureau - July 23, 2020

Soumitra will lead Dentsu India’s creative output nationally and will be responsible for maintaining and amplifying a robust client-agency relationship

Mumbai civic body denies license fee waive off for private hoarding owners

By M4G Bureau - July 23, 2020

In its document, MCGM clears that there is no provision under corporation resolution to exempt advertisement fee

Philips Professional Display Solutions appoints Andrea Greguoldo of Samsung Electronics

By M4G Bureau - July 22, 2020

Andrea, who has also held sales management positions at DigiLED, LEDman, Lighthouse, will be responsible for driving sales and awareness of Philips Professional Display Solutions’ expanding range of LED solutions to the Italian marketplace

Canon India launches customer service mobile applications for B2B clients

By M4G Bureau - July 22, 2020

As part of its persistent customer servicing efforts, Canon India will provide 24x7 assistance to customers through the new mobile applications