90% of transit media printing is on PVC using solvent inks: Vitesh Sharma

By Bhawana Anand - March 04, 2019

Vitesh Sharma, Country Head, HP Sign & Display spoke about the need to adopt green printing solutions by the transit media industry

Data will drive spends: Shalini Kumar

By Bhawana Anand - March 04, 2019

Shalini Kumar VP - Partnerships & Innovations, Star India, highlighted how data could add value to different transit advertising avenues at the 1st Transit Media Talks held in Mumbai on February 28th

Engagement, data & uniformity must for transit growth: Deepak Saluja

By Bhawana Anand - March 04, 2019

Deepak Saluja, Executive VP- Marketing, UTI highlighted the factors that could drive higher adoption of transit medium at the 1st Transit Media Talks Conference held in Mumbai on February 28th

Transit Media can take on multiple avatars: Santosh Padhi

By Bhawana Anand - March 01, 2019

Providing an interesting, mythological take on Transit Media, Santosh Padhi, COO & Co- Founder of Taproot Dentsu, drew up an analogy with Lord Krishna to highlight the benefits of this medium at the 1st Transit Media Talks Conference held in Mumbai on February 28th, 2019

Airport advertising most relevant to engage TG: Executive Director (Commercial), AAI

By Bhawana Anand - March 01, 2019

K L Sharma, Executive Director (Commercial), Airport Authority of India, highlighted the advantages of airport advertising at the 1st Transit Media Talks held in Mumbai

Brand Promoters bags Smart Toilet tender for 30 years

By Bhawana Anand - February 26, 2019

The tender has been allotted under the Smart City development project in tune with the Swachh Bharat programme

Ludhiana MC takes social media route to root out illegal media

By Bhawana Anand - February 22, 2019

A WhatsApp group has been creating for pooling of information basis which special teams will set out to remove unauthorised outdoor media in the city

Network Fusion partners with Smaaash for exclusive branding rights

By Bhawana Anand - February 19, 2019

As part of the alliance, Network Fusion will roll out advertising and branding activities in 32 centres across 17 cities catering to SEC A +, A segments in different age groups.

Leafberry Ads partners with Lead Ads to market Ludhiana media

By Bhawana Anand - February 15, 2019

The partnership to focus on offering a broad media mix and high quality assets to advertisers in Ludhiana

Indore media owners want long tenure contracts for better RoI

By Bhawana Anand - February 14, 2019

Fears expressed that investments in new, high quality media may not yield the right returns in the short to medium term

Enkon in pact with Spencer’s Retail for shopping cart branding

By Bhawana Anand - February 13, 2019

Some 8,000 shopping carts will have static and digital advertising displays

Talking Standee launches innovative digital standee TS ULTI

By Bhawana Anand - February 11, 2019

The features of TS ULTI include sensor-based interaction, multi-screen & dual orientation screen and easy installation

Orango Solutions unveils video wall inside Varanasi airport

By Bhawana Anand - February 06, 2019

Aaj Tak has taken up the media exclusively for its own brand advertising and content display for a period of 6 months

Pioneer Publicity sets up state-of-the-art DOOH formats inside Chandigarh’s Elante Mall

By Bhawana Anand - February 05, 2019

10 HD free standing units and 6 HD digital pillar wraps have been installed inside the mall

Alakh Advertising & Publicity begins projection display at Churchgate Station

By Bhawana Anand - February 04, 2019

16/8 feet of projection display has been installed in the docket area of the station