Bhawana Anand
‘Take a break and Play’
By Bhawana Anand - September 26, 2019
Adda52.com’s 2nd brand campaign targets people from all walks of life and make them aware of the potential poker player in them
Digital OOH takes off at Patna Airport
By Bhawana Anand - September 25, 2019
Century Group of Companies, which handles media rights for this airport, plans to take the digital expansion to other airports managed by them
Rooftop media business in Patna continues unabated
By Bhawana Anand - September 25, 2019
Media owners wait favourable Court decision
Media operators caught off guard by Parbhani MC ban on outdoor publicity
By Bhawana Anand - September 24, 2019
The ban has been enforced on ground-level media such as hoardings and pole kiosks
Higher cost of advertising will drive away business
By Bhawana Anand - September 24, 2019
Junaid Jaleel, Executive Director of Jay N Jay Kozhikode says the Kerala State Govt’s move to ban use of PVC flex for publicity has struck at the root of OOH business
Sigma Trade Wings expands transit portfolio with Lucknow Metro
By Bhawana Anand - September 20, 2019
The Lucknow based company has bagged media rights for two stations with an array of branding opportunities
Roland launches digital direct printing on textile Printer
By Bhawana Anand - September 19, 2019
Texart RT-640M, a multi-function large format machine is capable to print on banners, flags, soft signage and backlit media
SPIA to launch month-long protest against state ban on PVC flex
By Bhawana Anand - September 19, 2019
It would be a silent protest to prevail upon the state government to withdraw the ban on PVC flex for advertising and other displays
Lionsgate Play creates brand recall with creative OOH campaign
By Bhawana Anand - September 19, 2019
The brand launched its maiden marketing campaign keeping OOH as a core communication tool to catch the youth
It’s a new branding game at SA cricket tournament
By Bhawana Anand - September 18, 2019
Even as major national brands make their presence at the South Africa series, there are interesting new tie-ups with brands like Amul in tie-up with the South African team
TPV Technology launches Philips Professional Display Range
By Bhawana Anand - September 18, 2019
5 new models from their Q-Line Display series have been launched
BBMP Signage Policy 2018 approved for shop & other signages
By Bhawana Anand - September 17, 2019
Approved by the State Government, the policy will be implemented in next 90 days & State Rules 2019 to be announced shortly
Godrej Security Solutions announces 100 crore marketing plan in India
By Bhawana Anand - September 17, 2019
The entire marketing plan will blowout across all communication channels including On-Ground
No conflict in provisions of BBMP Outdoor Signage and Public Messaging Policy 2018 & Bengaluru Mahanagara Palike Ad Rules 2019
By Bhawana Anand - September 06, 2019
The State Government rules will be applicable to outdoor advertising
Kerala OOH industry seeks time for transition to green media
By Bhawana Anand - September 05, 2019
The industry has proposed a phase-wise adoption of green media
