Innovative Use
Packaged food brand Anmol crafts 16-ft Ganesha idol with 9,000 biscuit packets
The execution was done by Sri Lakshmi Ganapathi Enterprises, a channel partner of Anmol Group
Anmol Group, a leading packaged food company, made a devotional gesture this Ganesh Chaturthi by creating a 16-foot-tall idol of Lord Ganesha using over 9,000 packets of Anmol Yummy Cream Biscuits. The execution was done by Sri Lakshmi Ganapathi Enterprises, a channel partner of Anmol Group based in Ongole, Andhra Pradesh.
Expressing his delight at the successful installation of the idol, Aman Choudhary, Executive Director-Marketing at Anmol Industries, said, “This highlights the involvement and love we receive from all our stakeholders, enhancing Anmol’s image and making our journey even more affable. May Lord Ganesha bless everyone with prosperity and wisdom this year.”
Renowned for a wide range of biscuits, cookies, rusks, chocolate wafers and cakes, Anmol Industries has been a trusted name among the consumers since its inception in 1994.