Campaigns
Nutella marks a delicious DOOH presence
The campaign featured striking 3D anamorphic content, apart from traditional and DOOH displays
Posterscope India recently launched a campaign for Nutella, highlighting their innovative approach to out-of-home (OOH) and digital out-of-home (DOOH) advertising. The campaign featured 3D anamorphic displays, transforming everyday locations into Nutella-themed landscapes that created visually striking, 3D-like illusions when viewed from specific angles.
Overall, the campaign was executed using a mix of traditional and digital OOH formats.
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Campaigns
Netflix India goes full green light on OOH with Squid Game season 2
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Creative Concepts
Skechers launches 3D cricket shoe Bus Shelters in Mumbai
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Campaigns
Being Human marks Salman Khan’s birthday with a bold OOH campaign
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Sustainability
Status of sustainable printing in the OOH Industry: Challenges and pathways forward