Campaigns
Oriental Insurance dominates Delhi Metro Line II
eg. communications has executed a three-month campaign of Oriental Insurance that entailed wrapping the Delhi Metro rakes running on Line II (Samayapuri Badli to Huda City Centre)
Leading OOH firm eg. communications has executed a three-month campaign of Oriental Insurance that entailed wrapping the Delhi Metro rakes running on Line II (Samayapuri Badli to Huda City Centre). The campaign, that was rolled out on March 27, showcased the insurance major’s offerings, as also a callout to people to join as insurance agents.
For BFSI brands, metro wraps and branding of Metro media are among the most preferred OOH media to connect with a large audience that is on the go.
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Campaigns
Netflix India goes full green light on OOH with Squid Game season 2
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Creative Concepts
Skechers launches 3D cricket shoe Bus Shelters in Mumbai
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Sustainability
Status of sustainable printing in the OOH Industry: Challenges and pathways forward
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Sustainability
Green Advertising: Insights on Sustainability in Out-of-Home Campaigns