Campaigns
Alia Bhatt gives HUL’s Lux a refreshing presence in the outdoor
Alia Bhatt, the new face of beauty bar of the stars Lux, beckons consumers with the’Be Fresh. Be Fragrant’ proposition
Bollywood star Alia Bhatt, the new face of beauty bar of the stars Lux, beckons consumers with the ‘Be Fresh. Be Fragrant’ proposition through the HUL brand’s OOH campaign that leaves a refreshingly green hue on Mumbai’s OOH landscape.
While it was Leela Chitnis who featured in the brand’s first ever advertisement (in 1909) as the brand ambassador, there have been many others like Madhuri Dixit, Juhi Chawla, Aishwarya Rai Bachchan, Priyanka Chopra, Katrina Kaif, Asin and Deepika Padukone who have been the faces of the brand.
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CampaignsSubway delivers sensory feast in London with “Scratch-and-Sniff” OOH billboard
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CampaignsBlinkit turns India’s shopping data into year-end OOH humour
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Brand Insights‘More organized & standardized OOH ecosystem across cities needed’
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DDX AsiaNewtech Video Systems to highlight value-added LED solutions at DDX Asia 2026