Media Planning & Buying
TDI facilitates seamless online booking of sites at Cochin Airport
The agency has created a separate web page on media at the airport providing details of every site, such as, layout, display size, display type, location, and other description.
The page provides details of every media site at the airport classified according to their positions. The details include the layout of the site, display size, display type, location, and description. Once the user has selected the sites which are most suitable for their campaign aims, they can directly submit the requests online. The requests would be immediately processed at TDI’s head office, followed with a phone call and proposal to the enquirer, states a TDI release.
“This step is in line with TDI’s commitment towards taking that extra step in ensuring client convenience. The ability to select sites through online engagement will also save a lot of time and effort. The agency also plans to activate similar means of interaction with its clients for the DMRC medium too, says the release.